GE Aviation - Waypoint
Art Direction / Tradeshow
GE Aviation’s Annual Conference
Helping GE Aviation’s annual conferences (Waypoint) take flight.
Project Overview
GE Aviation’s Waypoint conferences brought together aviation change-makers, airline executives, and tech partners to focus on digital transformation, flight safety, and data-driven solutions across the industry. I led design strategy and execution across three consecutive years, giving each event its own distinct aesthetic while keeping the Waypoint brand instantly recognizable.
Creative Services
Theme Concept Ideation Visual Concept Creation Design Execution Event Campaign Design Client & Vendor Booth Designs Event Materials and Signage Keynote Presentation Designs Content Creation Vendor Management Event Setup & QA
(Results)
